It's not that qualified job seekers don't exist... it's that they're currently employed with your competitor. First, it's important to make sure that you have the right requirements listed. Second, it needs to be enticing. Focus on where the job seekers are right now and ask the questions. What is it about where they are that makes it more compelling than what you can offer them? What can you offer them that will be a solution to the frustrations they are currently experiencing? Use these tips to attract that talent to your open positions.